A brand people recognize wherever they meet it

Strategy, name, voice, identity and illustration, carried into print, packaging, spaces and the web. One system, drawn and applied by the same two people.

What you get

From the first idea to the files your team keeps: what a brand needs to be recognised, and to stay that way.

One clear idea

What you stand for, how you sound, and the name that carries it.

An identity you own

Logo, lettering, color and illustration, built as a kit that can grow.

Applied where people see it

Print, packaging, signage, interiors and web, designed for real use.

Files your team can use

Guidelines published as their own website, plus every source file, so anyone can keep the brand consistent.

How it works

Define

We agree who the brand is for and what it should say.

Draw

We design the name, voice, identity and illustration as one kit.

Restaurant wall mural with red line illustrations and the words Pasta, Pizza and Grill, Bella Ciao Pizzeria project

Apply

The kit goes into print, packaging, spaces and screens, one place at a time.

Hand over

Your guidelines go live as a website, with every file, and the system keeps working without us.

How we hand over

Your brand book is a website

No PDF lost in a folder. We publish your guidelines as their own site: always up to date, searchable, and one link away for your team, your developer and your printer.

  • Logo files and every lockup, ready to download
  • Colour values copied in one click, with contrast checked
  • Type, imagery, icons and motion, shown with real examples
  • Updated as the brand grows, on the same link
See a live brand book (opens in a new tab)

Examples of where a brand lives

Real applications from our projects. We can design every one of them for yours.

DIBS logo lockups, app icon, colour palette and logo construction sheet laid out on a dark surface, DIBS Parking project

Identity

Logo, lettering, color and illustration, built as a kit.

Bella Ciao pizza box, paper bag, coffee cup, wrapping paper and cards in red and cream, Bella Ciao Pizzeria project

Print

Stationery, brochures, flyers and anything handed to a customer.

VITALIQ supplement kit in navy and orange packaging, open box with bottles and a handled carton, VITALIQ project

Packaging

Boxes, labels and wraps that look like you in the hand.

Moveet brand guidelines shown on a laptop beside a printed brand book open on the Imagery chapter, Moveet project

Brand book

Logo, colour, type and every file, as a website your team opens and a PDF you can send.

TOA portfolio website on a laptop and a phone, dark layout with wood lamps and sculptures, TOA project

Web

A site that speaks in the same voice and looks like the rest.

Motion and campaigns

Animation and campaign pieces that move the same identity.

Three ways to start

Wherever you are today, there is a clear first step.

Tell us what you need and we'll send a free quote, with no commitment.

From the blog

Guides on brand and identity

Questions

What do you need from me to start?

A short brief and an honest talk. Tell us who you serve and what feels wrong today. We take it from there.

Which businesses do you work with?

Businesses of different kinds and sizes. What matters is that you need a brand people recognize and trust.

Can you extend a brand we already have?

Yes. We review it, keep what works and extend it into print, spaces and web.

Who actually designs it?

The two founders. You talk to the people drawing, not to an account manager.

Do we get the source files?

Yes. You get every source file, and the guidelines live as their own website, so your team or printer can work without us.

Email

A project in mind?

Opening your project brief…